When A Name Causes Problems

Chuck ZimmermanIndustry News, International

Kuwait Danish DairyBoy, talk about a name problem. An AP story today points out the problems a dairy company in Kuwait is having over the whole Danish cartoon protests and boycotts. It’s the Kuwait Danish Dairy Co. They’re an Arabian gulf company that employs about 1,500 people.

But when Arabs began boycotting all things Danish over the prophet cartoons, it was the company’s name that caused it big problems.

“In other places outside Kuwait, where the company is known, but not as well as it is known locally _ such as Saudi Arabia and the United Arab Emirates _ that has caused a drop of more than 95 percent in our sales,” KDD chairman Mohammed Jaafar lamented during an interview with The Associated Press.