New Yogurt Parfait at Chick-fil-A

News EditorYogurt

CL30790Chick-fil-A will introduce a yogurt parfait, right in time for all of those New Year’s resolutions to eat healthy!

The new Yogurt Parfait includes slices of fresh strawberries, covered in creamy, vanilla yogurt topped with either Chick-fil-A’s own Harvest Nut Granola blend or Chocolate Cookie Crumbs. Topped with granola, the Yogurt Parfait has 240 calories and 5 grams of fat, and the cookie crumb option brings the parfait down to 200 calories with 4.5 grams of fat. Both choices also are trans-fat free. Initially promoted as a breakfast option, the parfait will be offered throughout the day and starts at $2.25.

The low-key item isn’t expected to supplant Chick-fil-A’s mainstay chicken. But it’s a sign the company is evolving along with its customer base, said William “Woody” Faulk, vice president of brand strategy and design.

Diners want a broader range of nutritional choices, he said. The yogurt parfait may fill a need among customers who have been to the doctor and have been encouraged to adjust their diets. In that environment, “all-fried, all the time is not sustainable” for a restaurant chain, said Faulk.

So, the eventual draw of low-fat yogurt among Chick-fil-A’s customers remains to be seen. In any case, the company envisions additional healthy offerings. But new roll-outs will probably follow the company’s philosophy of menu permanence, meaning new items will be few and far between.

Source: The Atlanta Journal-Constitution; Jeremiah McWilliams & PR Newswire

8 Comments on “New Yogurt Parfait at Chick-fil-A”

  1. What kind of yogurt do you use, is it Dairy Fair Brand and where can we purchase this item.

  2. What kind of yogurt do you use, is it Dairy Fair Brand and where can we purchase this item.

  3. What kind of yogurt do you use, is it Dairy Fair Brand and where can we purchase this item.

  4. Where do you purchase the brand of yogurt you use in the yogurt parfait and what is the brand?

    Please email me the answer.

    Kind regards,

    melissa cheek

  5. Where do you purchase the brand of yogurt you use in the yogurt parfait and what is the brand?

    Please email me the answer.

    Kind regards,

    melissa cheek

  6. Where do you purchase the brand of yogurt you use in the yogurt parfait and what is the brand?

    Please email me the answer.

    Kind regards,

    melissa cheek

  7. What brand carries the granola – Harvest Nut – that is used with the parfait.

  8. What brand carries the granola – Harvest Nut – that is used with the parfait.

Comments are closed.