Beef Checkoff Doing More With Less

Cindy Zimmerman

Weldon WynnDoing more with less was a consistent theme at the Cattlemen’s Beef Board summer meeting this week in Denver.

“We’re down in funds and the funds are probably going to be lower next year,” said CBB chairman Weldon Wynn of Arkansas. “But we’re doing more with less than we’ve ever done before within this industry and we’re still gaining ground.”

Having less funding has meant a streamlined committee structure and a conference that’s one day shorter, as well as other cuts. “We’ve cut staff, we’ve done everything possible to hold this together,” he said, stressing that the industry needs to keep moving forward and working together. Interview with Weldon Wynn

Cattlemen’s Beef Board meeting blog
2013 Cattle Industry Summer Conference Photo Album

Audio, Beef Checkoff, CBB