Not All Milk Protein is the Same

Jamie JohansenAg Group, Milk

Until recently the A2 Corporation (A2C) operated exclusively in the Australian marketplace. Over the last 5 years a2 Milk® Australia has achieved 5yr CAGR of 45% whilst maintaining premium price positioning. a2 Milk® remains the fastest growing milk brand in the total supermarket milk category; it holds the #1 and #2 ranked sku’s and is circa 4 times larger than the entire organic milk segment in supermarkets. A2C now has operations in Australia, New Zealand, UK and China and is thrilled to be bringing new understanding and availability of the amazing health benefits of a2 Milk® to US consumers.

What is a2 Milk®?
– naturally occurring cow’s milk, not a product of genetic engineering or a technological process.
– recognized as being the original or ancestor beta casein gene in modern cattle. Originally all domesticated cows produced milk containing only the A2 type of beta casein. However, following a natural genetic mutation in European dairy herds, beta casein in conventional milk may now be present as one of two primary variant types, A1 or A2.
– the only milk that contains only the original A2 primary variant of the protein beta casein.

a2 Milk® is a tremendous opportunity to be part of something truly game-changing in the US market that is backed by an expanding body of scientific evidence and brought to you by a team with years of accumulated A2 know-how and an extensive intellectual property suite. We’re calling upon you to help us MAKE A DIFFERENCE!

Stop by booth #5188 at Natural Products Expo West (NPEW) on Anaheim, CA March 7–9, 2014 to visit and learn more information about a2 Milk® and the team behind it.