A National Chicken Council (NCC) annual report expects the consumption of the unofficial Super Bowl staple, the chicken wing, to hit 1.33 billion wings.
NCC’s 2017 Wing Report estimates that Americans will eat 1.33 billion wings during Super Bowl LI weekend. That figure is up 2 percent, or 30 million wings, from 2016’s report – and up 6.5 percent, or 80 million wings, from 2015’s report – revealing a steadily growing love for America’s favorite Super Bowl menu item.
“Although we typically like to stick together with ‘feathered’ teams, we’ll keep our projections to wing consumption and not the Super Bowl winner,” noted Tom Super, NCC senior vice president of communications. “With two pretty dominant wing-hungry regions in the game, this year’s Super Bowl should be great for both football and chicken wing fans.”
The NCC estimates that of the wings eaten during Super Bowl weekend, 75 percent will come from restaurants or foodservice outlets, and 25 percent from retail grocery stores.