Beef Checkoff Updates Educational Resources

Jamie Johansen

The beef checkoff has launched an updated beef resources webpage dedicated to sharing nationally focused beef-education tools with teachers, volunteers, farmers and ranchers. The site features a new video highlighting the checkoff-funded 2016 On the Farm STEM event and its impact on district- and university-level STEM coordinators. “We are excited to debut this online educational resource featuring professional development events …

Ag Group, Beef, Beef Board, Beef Checkoff, consumer, Education

Comments Requested on U.S. Beef Grading Modernization

Lizzy Schultz

The USDA Ag Marketing Service (AMS) is requesting comments from U.S. cattle producers on the potential modernizing of the current standards for grading carcass beef to include considering dentition for age verification. The National Cattlemen’s Beef Association (NCBA) requested this comment period and estimates the change would yield beef producers approximately $59 million in added revenue. Many cattle producers are …

Ag Group, Beef, Beef Checkoff, Food, Meat, NCBA

#BeefMeet Draws 700 Cattlemen

Lizzy Schultz

The Cattle Industry Summer Business Meeting drew over 700 cattlemen and women to Denver this week to discuss the policy priorities for the cattle industry. National Cattlemen’s Beef Association (NCBA) president Tracy Brunner says the event showed how the industry comes together to tackle critical issues like market volatility and expanding international markets, especially related to passage of the Trans-Pacific …

Ag Group, Agribusiness, Beef, Beef Checkoff, Events, NCBA, Policy, Trade

USRSB Completes Annual Meeting

Lizzy Schultz

The U.S. Roundtable for Sustainable Beef (USRSB) concluded its second annual General Assembly meeting this week. This year’s meeting focused on reviewing accomplishments over the past year, aligning to a work plan for the coming year and approval of a strategic plan for the future which will guide the group’s efforts to improve beef sustainability moving forward. “We had about …

Ag Group, Beef, Beef Checkoff, Meat, sustainability

Missouri Beef Targets Health and Fitness Industries

Lizzy Schultz

The Missouri Beef Industry Council (MBIC) has shifted its focused in recent years towards reaching millennial consumers and placing an additional focus on consumers dedicated to an active and healthy lifestyle. There are many misconceptions held within the fitness community that beef does not fit in a healthy and active diet. Beef checkoff funded research has disproven these claims against …

Ag Group, Beef, Beef Checkoff, consumer, Education, Health, Marketing, Nutrition, Promotion

Beef Sizzled at National Capital Barbecue Battle

Lizzy Schultz

The National Beef Checkoff made a flavor-packed impact at the 24th Annual Giant National Capital Barbecue Battle last week in Washington, D.C., using the two-day event to bring D.C. residents into the conversation about steak, hamburgers, and other beef-based barbecue favorites. Attendees were invited to the beef checkoff booth on Pennsylvania Avenue to learn new recipes, participate in games and …

Ag Group, Angus, Beef, Beef Board, Beef Checkoff, Competition, consumer, Events, Food

Food Bloggers Experience Beef Production

Lizzy Schultz

A recent “#BLOGMEETSBEEF” program focused on the Pasture to Plate Experience has helped increase knowledge of beef and beef production among 14 of the nations key food bloggers. The event, held April 26-27 in Columbus, Ohio, was funded by the Kentucky, Michigan, Ohio and Wisconsin Beef Councils, and was supported by the family-owned Meijer supermarket chain, which carries only Certified …

Ag Group, Beef, Beef Checkoff, consumer, Education, Food

Checkoff Calls for Nominations for BQA Awards

Jamie Johansen

Award applications for the 11th annual checkoff-funded National Beef Quality Assurance (BQA) Award now are being accepted. Applications are due by June 24, 2016. The 2017 National BQA Awards recognize five winners in the areas of beef, dairy, marketing and education: – The BQA Cow Calf, BQA Feedyard and BQA Dairy awards recognize producers that best demonstrate the implementation of …

Ag Group, award, Beef, Beef Checkoff, BQA

Cattle Producer on @USFRA Board

Cindy Zimmerman

Dawn Caldwell is a very busy woman. Besides helping to run her family’s cow-calf operation in north central Kansas, not far from where they live in Clay County, Nebraska, the wife and mother of two works as head of governmental affairs for the Aurora Cooperative. In addition, she serves on the board of the Federation of State Beef Councils, and …

Audio, Beef, Beef Checkoff, USFRA

Beef Checkoff & Krystal® Launch New Beef Items

Jamie Johansen

Krystal®, one of the country’s first hamburger chains established in the South, is re-inventing tradition with a brand new menu of Country-Fried items. The Country-Fried Steak Krystal, is an item that came about as a result of a partnership with the beef checkoff. “Once we came up with the Country-Fried Steak Krystal, the ideas just kept coming,” said Alice Crowder, …

Agribusiness, Beef, Beef Checkoff, Food