Dairy is Life Blood of Charleston-Orwig

Cindy Zimmerman

Dairy is more than just one of the basic food groups for Wisconsin-based communications and marketing agency Charleston-Orwig, it’s really the life blood of the firm. That includes both the people who work in the company and the clients they serve, according to president Mark Gale. I interviewed him this week at World Dairy Expo in the agency suite overlooking …

Audio, Charleston-Orwig, Communications, Social Media, World Dairy Expo

RFID at the Speed of Commerce

Cindy Zimmerman

Increasing the frequency of RFID could be as revolutionary for the dairy industry as FM was for radio. A company called Eriginate has developed the technology to move RFID at the speed of commerce by using ultra high radio frequency (UHF) to tag identify large groups of moving animals, compared to the common electronic systems today that use low frequency …

Animal ID, Audio, Charleston-Orwig, Video, World Dairy Expo

Strike Up the Band for Hoards Birthday

Cindy Zimmerman

2010 World Dairy Expo Photo Album The World Dairy Expo exhibitor party sponsored by Hoard’s Dairyman is always a special event, but this year it was extra special because they are celebrating 125 years! To mark the anniversary, the publication called in the University of Wisconsin marching band as surprise entertainment for the event. It just happened to be at …

Charleston-Orwig, Hoard's Dairyman, Video, World Dairy Expo

Dairy Checkoff Working at Expo

Cindy Zimmerman

Dairy farmer representatives of the National Dairy Board were working as hard as the dairy checkoff does here the first day of the World Dairy Expo. I had the opportunity to chat with NDB chairman Paula Meabon of Pennsylvania and Wisconsin producer and representative on the board Randy Roecker about some of the dairy checkoff funded programs that they are …

Audio, Charleston-Orwig, Dairy Board, Dairy Checkoff, World Dairy Expo

Arm & Hammer Boosts Milk Fat Levels

Cindy Zimmerman

There have been some concerns lately in the dairy industry about low milk fat levels, something that has left many dairy nutritionists scratching their heads. Dr. Scott Bascom, a nutritionist with Cooperative Plus in Wisconsin, says 2009 was one of the worst years he has seen for milk fat tests, which had a significant financial impact on some of his …

Arm and Hammer, Audio, Charleston-Orwig, Nutrition, Video, World Dairy Expo

2010 World Dairy Expo Coverage

Cindy Zimmerman

The 44th annual World Dairy Expo is ready to officially kick off on Tuesday morning here in Madison, Wisconsin. The cows are in their stalls, the exhibitors are set up, and more than 65,000 producers and industry enthusiasts from 90 countries are already here or on their way to the dairy destination of the year. World Dairy Expo sets the …

Alpharma, Arm and Hammer, Charleston-Orwig, Novartis, Novus International, World Dairy Expo

Milking Parlor: World Dairy Expo Preview

John Davis

World Dairy Expo is just around the corner, taking place at the Alliant Energy Center in Madison, Wisconsin, Sept 28th – Oct. 2nd. Lisa Behnke is the marketing Manager for the expo, celebrating its 44th anniversary this year. She promises the event will be bigger and better than ever. “We have a tremendous dairy trade show, the world’s largest. We …

Alpharma, Charleston-Orwig, Milking Parlor, Novus International, Podcast, The Milking Parlor, World Dairy Expo

Dairyland Seed's Second Generation Hybrid Alfalfa

Cindy Zimmerman

Back in 2001, Dairyland Seed released the world’s first hybrid alfalfa, HybriForce-400. This year, they took that up a notch and introduced the next generation – HybriForce-2400 Gen-2. “It’s giving us a five percent yield advantage over generation one,” said Dairyland Seed Forage Product Manager Chad Staudinger during an interview at World Dairy Expo. “Through the hybrid breeding system we …

Alfalfa, Audio, Charleston-Orwig, Feed, Forage, World Dairy Expo

Alpharma Helps Producers Protect Investment

Cindy Zimmerman

2009 World Dairy Expo coverage sponsored by: World Dairy Expo Photo Album With today’s economic situation in the dairy industry, it is very wise for producers to do all they can to protect the investment they have made in their animals. At World Dairy Expo, I talked with Lance Fox of Alpharma about maximizing disease protection in the first critical …

Alpharma, Animal Health, Audio, Charleston-Orwig, Hoard's Dairyman, Novus International, Products, Video, World Dairy Expo

Professional Dairy Producers at World Dairy Expo

Cindy Zimmerman

2009 World Dairy Expo coverage sponsored by: World Dairy Expo Photo Album Providing education and information for dairy producers is the goal of the Professional Dairy Producers of Wisconsin (PDPW), which kept them busy at the 2009 World Dairy Expo last week. While Wisconsin is in the name of the organization, Executive Director Shelly Mayer says they actually have grown …

Alpharma, Audio, Charleston-Orwig, Education, Hoard's Dairyman, Industry News, Novus International, World Dairy Expo