Dairy Farmers Launch “Peel Back the Label” Campaign

Jamie Johansen

America’s dairy farmers launched “Peel Back the Label,” a new campaign to highlight fear-based food labeling and stress the need for truth and transparency in food marketing. The campaign comes as almost 70% of consumers say they look to front-of-label claims when making food purchasing decisions, and as food manufacturers increasingly utilize “free from” labels – i.e. ”no high fructose …

Ag Group, Consumers, Dairy, Food, NMPF

Mark Your Calendars: It’s Bison Hump Day!

lizzy schultz

Increased demand for sustainable meat has the bison industry poised to grow significantly this year, and the industry recently announced the “Bison One Million” campaign, which sets sights on helping the North American bison population grow to one million strong this year. North America’s bison population, once on the verge of extinction in the 1880’s with less than 700 bison, …

Ag Group, AgWired Animal, Audio, Consumers, Food, Meat