USDA Joins National Dairy Council, NFL in Promotion

Amanda Nolzgot milk?, Health

Have you seen those cool commercials for the new campaign, Fuel Up to Play 60, where football players are running and playing with school kids? They are aimed to get kids moving and staying fueled for play with a healthy, balanced diet. Wisconsin Ag Connection just released an article about this program. Check it out. The U.S. Department of Agriculture … Read More

MilkPEP Launches "Give a Gallon" Campaign

News EditorDairy Checkoff, got milk?, Industry News

The Milk Processor Education Program (MilkPEP) has launched a new initiative called the “Great Gallon Give” with the help of actress and mom Rebecca Romijn, who is appearing in her second milk mustache ad – this time with her twin daughters. The new program will give away hundreds of thousands of gallons of milk – the equivalent of more than … Read More

Largest Cup of Hot Chocolate

News EditorDairy Checkoff, got milk?, Industry News

From the AP: The American Dairy Association & Dairy Council unveiled a 487-gallon mug of hot chocolate Wednesday in New York City. Officials say they think it’s the world’s largest. Be sure to make your hot chocolate with milk this winter – it’s the best way to enjoy this warm treat! Here is a video of the story from YouTube:

Raise Your Hand For Chocolate Milk

Amanda Nolzgot milk?, Milk

Some schools and activist groups are looking to remove lowfat chocolate milk from cafeterias, but this actually could do more nutritional harm than good, says a new effort, Raise Your Hand For Chocolate Milk! Chocolate milk is the most popular milk choice in schools and kids will drink less milk (and get fewer nutrients) if it’s taken away. This website … Read More

Raise Your Hand for Chocolate Milk!

News EditorDairy Checkoff, Education, got milk?, Industry News, Milk

Who loves chocolate milk? Raise your hands! Did you know that chocolate milk is a healthy and delicious drink filled with nine essential nutrients, including calcium? Did you also know that lowfat chocolate milk is the most popular milk choice in schools? This power drink needs you to stand up and sign the “Raise Your Hand For Chocolate Milk” petition … Read More

The Battle For Milkquarious

Chuck ZimmermanDairy Group, got milk?, Promotion, Video

The Got Milk folks and milk loving rock star White Gold are about to introduce “The Battle for Milkquarious” which debuts on October 5. Here’s a YouTube video which features “White Gold and Strawberry Summers make some sweet, sweet music… until the milk runs out.”