Deadline to Serve on Pork Checkoff Board Nears

Jamie Johansen

The Pork Checkoff’s Board of Directors is now accepting nominations to fill five three-year terms and one two-year term commencing in July 2015. Nominees may be submitted by state pork producer associations, farm organizations or anyone who pays into the Pork Checkoff, which includes pig farmers and pork importers. A minimum of nine candidates must be ranked by Pork Act …

Ag Group, Pork, Pork Checkoff

Pork Board Examines International Marketing Opportunities

Jamie Johansen

The National Pork Board announced a study that will explore alternatives for promoting pork’s quality and sustainability benefits with international consumers. The study, to be conducted by SIAM Professionals, LLC, will evaluate existing marketing strategies and partners to identify methods for improving pork’s position as the global meat of choice. Funded through America’s Pork Checkoff, this project will evaluate the …

Ag Group, International, Marketing, Pork, Pork Checkoff, Promotion