USFRA Promotes Agricultural Sustainability at Conference

cindy zimmerman

The U.S. Farmers and Ranchers Alliance® (USFRA®) is at the Sustainable Brands Conference in Detroit this week to showcase the sustainability of farmers and ranchers and unveil the first-ever Agriculture in America Sustainability Report. The sustainability report builds on key insights from USFRA’s annual research that aims to identify and gain a clearer understanding of consumers’ perception of sustainability in …

AgWired Animal, AgWired Precision, sustainability, USFRA

SMART Farmer Scott VanderWal

cindy zimmerman

In this episode of the SMART Farmer podcast we meet Scott VanderWal, a third-generation corn and soybean farmer and cattle feeder from Volga, South Dakota. In addition to operating the family farm with his father and brothers, Scott serves as vice president of the American Farm Bureau Federation, president of the South Dakota Farm Bureau, and is a board member …

AFBF, AgWired Animal, Audio, SMART Farmer, USFRA

USFRA Offers Animal Welfare Earth Day Resources

Lizzy Schultz

USA Today, which reaches about 750,000 readers in print, and more digitally, is releasing a story for Earth Day that alleges livestock agriculture is damaging the planet, using too many resources and is rife with animal abuse. According to the U.S. Farmers and Ranchers Alliance (USFRA), the article will talk about how animals are “raised purely for profit, without regard …

Ag Group, Animal Welfare, Communications, USFRA

New USFRA Board Members

Lizzy Schultz

The U.S. Farmers and Ranchers Alliance® (USFRA®) welcomed new board members this week representing the National Cattlemen’s Beef Association, Minnesota Soybean Research & Promotion Council and Nebraska Soybean Association. NCBA vice president Jennifer Houston of Tennessee, Rochelle Krusemark from Trimont, Minn., and Anne Meis of Elgin, Nebraska join USFRA’s 17-member Board of Directors and more than 100 affiliates and industry …

Ag Group, USFRA

Meet SMART Farmer Galen Lee

Jamie Johansen

Galen Lee has a diversified 4th generation farm operation in southwest Idaho that produces sugarbeets, asparagus, and peppermint, as well as dairy and beef. In this edition of the SMART Farmer podcast, he talks about how sugarbeets are raised and made into sugar and how biotech varieties have made them more sustainable. He also talks about how he raises peppermint …

Audio, Podcast, SMART Farmer, USFRA

Place Yourself at the Table – The Future of Protein

Jamie Johansen

Future Food-Tech took place in San Francisco last week and brought together over 300 food business technology leaders, investors and food-tech innovators. Brad Greenway, Chairman, U.S. Farmers & Ranchers Alliance (USFRA) sat on a panel titled, “Creating Consumer Demand for Healthier and More Sustainable Ingredients.” As the sole panelist who represented the animal agriculture community, Brad was able to share …

Ag Group, Animal Welfare, Audio, Farming, Food, sustainability, Technology, USFRA

SMART Pig Farmer Lauren Schwab

Cindy Zimmerman

This edition of the SMART Farmer podcast comes from National Ag Day in Washington D.C. last week where USFRA Faces of Farming and Ranching representative Lauren Schwab talked about SMART Farming on her families breed-to-wean farm in Ohio. Lauren, who is known as FarmGirlWCurls on Twitter and Facebook, loves sharing her love of piglets on social media and educating non-farmers …

Audio, Livestock, Pig, Podcast, USFRA

SMART Farms Take Center Stage on Ag Day

Jamie Johansen

This is the time of year things really get rolling in agriculture, making it a great time to celebrate National Ag Day. Yesterday the US Farmers & Ranchers Alliance (USFRA) made the most of that day with a panel discussion about SMART farms and how producers today are growing sustainable, nutritious food and how to communicate that to consumers. The …

Ag Group, Audio, Farming, sustainability, Technology, USFRA

USFRA Celebrates Ag Day

Lizzy Schultz

Tomorrow is National Agriculture Day and hundreds of groups, companies and people will be participating in activities that celebrate American ag. US Farmers and Ranchers Alliance (USFRA) will be honoring the day by co-sponsoring a panel on Smart Farming: Producing Sustainable, Nutritious Food for Life with National Agri-Marketing Association (NAMA), National Association of Farm Broadcasting (NAFB) and American Agricultural Editors’ …

Ag Group, Events, USFRA