USFRA Establishes Foundation to Continue Food Dialogue

Jamie Johansen

The U.S. Farmers and Ranchers Alliance (USFRA) has launched a new foundation with a mission of furthering agricultural education and understanding of agriculture among America’s consumers including young people and millennials. The U.S. Farming and Ranching Foundation (USFRF) is the result of a collaborative effort led by the agriculture and food industry to expand the dialogue with consumers regarding food …

Advocate, Ag Group, Food, USFRA

Next #FoodD on Sustainability & Customer Buying Trends

Jamie Johansen

The Food Dialogues®: Dairy Strong Farming; for the Future panel will tackle the concept of “sustainability” and all it’s different meanings for different people. The panel, hosted by the U.S. Farmers and Ranchers Alliance (USFRA), will take place at the Dairy Strong conference from 10:15 – 11:45 a.m. CT on Thursday, January 14, 2016 in Madison, Wis. and will be …

Ag Group, Dairy, Food, sustainability, USFRA

New Video Series Brings Consumers to the Farm

Lizzy Schultz

The entire “Day on a Farm” online video series, presented by U.S. Farmers & Ranchers Alliance® (USFRA®), is officially live on YouTube and social media. Consumers and agriculture industry professionals alike are invited and encouraged to view, share, and discuss the series with others. The series of four videos, created in collaboration with the popular online kitchen and home destination …

Ag Group, consumer, Education, Food, GMO, Social Media, sustainability, USFRA

Pork Industry Reacts to Subway Announcement

Cindy Zimmerman

Pork producers are questioning Subway’s announcement this week that the chain is moving to serving “only protein from animals that have never received antibiotics.” During a press call this morning coordinated by the U.S. Farmers and Ranchers Alliance, Dr Jennifer Koeman with the National Pork Board said the restaurant chain has not said how they expect to accomplish this action …

Animal Health, Antibiotics, Audio, Meat, Pork, USFRA

USFRA Releases Sustainability Research

Jamie Johansen

During the Farm Progress Show, U.S. Farmers and Ranchers Alliance (USFRA) announced the results of a new survey on consumer views on farming and ranching sustainability. “For USFRA, no question about agriculture is off the table,” said USFRA chair Nancy Kavazanjian during the press conference. “We want to make sure farmers and ranchers are involved in the most important conversations …

Ag Group, Audio, Farm Progress Show, Farm Show, Research, sustainability, USFRA

Cattle Producers Learn More about USFRA

Cindy Zimmerman

The U.S. Farmers and Ranchers Alliance (USFRA) had a booth at the 2015 Cattle Industry Convention’s big trade show in San Antonio last week where CEO Randy Krotz was able to meet with producers and tell them about what the alliance has been doing to help increase communications with consumers. “The Beef Checkoff is a major funder of USFRA,” said …

Audio, Beef, Beef Checkoff, Cattle, CBB, USFRA

Food Dialogues on Animal Care

Chuck Zimmerman

The first Food Dialogues event of 2015 in live right now. The focus is on “Animal Care and Consumers’ Emerging Expectations.” It is being held in Florida in conjunction with the International Dairy Foods Association meeting taking place there. The event is also sponsored by the U.S. Farmers & Ranchers Alliance. The Food Dialogues panel of food industry and animal …

Ag Group, Animal Health, Animal Welfare, Antibiotics, Dairy, Food, USFRA

USFRA Brings Food Dialogues to Dairy Forum

Jamie Johansen

The U.S. Farmers & Ranchers Alliance® (USFRA®) will assemble a range of voices to discuss animal care and animal care standards during The Food Dialogues®: Dairy Forum; Animal Care and Consumers’ Emerging Expectations. The event will take place at the International Dairy Foods Association (IDFA) Dairy Forum from 9:30 – 11:00 a.m. ET on Wednesday, January 28, 2015 in Boca …

Ag Group, Dairy, USFRA

Introducing the New USFRA Faces: Thomas Titus

John Davis

If you get a chance to talk to one of the newest representatives in the U.S. Farmers & Ranchers Alliance’s (USFRA) Faces of Farming and Ranching program, you’ll certainly be taken by more than just Thomas Titus’ impressive height (6’8″!). You’ll hear just how enthusiastic he is to talk about the world of agriculture. “Talking about agriculture was something instilled …

Ag Group, Audio, corn, Farming, Pork, Swine, USFRA