A great promotion for a great charity – Bruster’s Real Ice Cream has created a new parfait flavor to support the charity Big Brothers Big Sisters of America. For every purchase of the flavor during the month of April, the company will donate 25 cents to the charity. Check out the video footage of the promotion being launched.

The new ice cream treat is a light, refreshing parfait made with Bruster’s creamy vanilla ice cream and fresh fruity sorbet made with real fruit.