R&B star Usher is the latest celebrity to don a milk mustache. Usher is featured in the ad campaign Body By Milk.
Usher was recently quoted in a People magazine article to say, “You’ve got to do things like win Oscars and Grammys. But, you’re nothing if you don’t have a milk ad!”
Bodybymilk.com is an online educational resource for consumers from the Milk Processor Education Program, funded by America’s milk processors.
The ad reads: “Let it flow. I pour my heart into my music. How do I stay in tune? With milk. The protein and nutrients in lowfat milk help me build muscle and stay fit. So eat right, exercise and grab a glass of ice-cold milk. Now that’s’ chill.”
Source: Dairy Herd Alert, IDFA Smart Brief, People magazine