The man who got us started here at the Pioneer Hi-Bred Forage Media Day is Robin Newell. Cindy spoke to him about the “long look.” He says the Pioneer long look has four components that include: “We strive to create the best products;” “We deal honestly and fairly with our constituents;” “We represent our products vigorously;” “We help our customers get the most from our products.”

He says the focus today is on the development of corn silage and alfalfa and inoculants like their new 11GFT. He also mentioned their focus on animal welfare since they keep many animals here at the Livestock Nurition Center. He says they have an animal welfare committee that even includes “local clergy.” He says that person helps provide a good moral and ethical backbone to the committee.

Pioneer Forage Media Day Photo Album

You can listen to Cindy’s interview with Robin below: