Some schools and activist groups are looking to remove lowfat chocolate milk from cafeterias, but this actually could do more nutritional harm than good, says a new effort, Raise Your Hand For Chocolate Milk! Chocolate milk is the most popular milk choice in schools and kids will drink less milk (and get fewer nutrients) if it’s taken away. This website is working to educate schools and families about the importance of milk in the diet. Here are the five listed reasons why milk rocks! This campaign is being sponsored by the National Dairy Council and Got Milk? I’m raising my hand for chocolate milk! Are you?

1. Milk provides nutrients essential for good health and kids will drink more when it’s flavored.

2. Flavored milk contains the same nine essential nutrients as white milk and is a healthful alternative to soft drinks.

3. Drinking lowfat or fat free white or flavored milk helps kids get the 3 daily servings of milk recommended by the Dietary Guidelines for Americans, and provides three of the five “nutrients of concern” that children do not get enough of – calcium, potassium and magnesium as well as vitamin D.

4. Children who drink flavored milk meet more of their nutrient needs; do not consume more added sugar, fat or calories; and are not heavier than non-milk drinkers.

5. Lowfat chocolate milk is the most popular milk choice in schools and kids drink less milk (and get fewer nutrients) if it’s taken away.