Our latest ZimmPoll asked the question, “Are Farm Show Smartphone Apps Helpful?” Although 55% said they had Never used one, 27% said Yes and only 18% said no. I think these results reflect the fact that these apps are new. I used several during the course of the year and some are more helpful than others. One of the features I like most is being able to open a show map to find where I am currently located and where I want to go to find a particular exhibitor. Have you used any of these apps? What did you like or wish was different about the ones you used?

Our new ZimmPoll is now live. We’re asking the question, “How do you view the new free trade agreements for U.S. ag?” President Obama signed legislation last Friday implementing free trade agreements with Korea, Colombia and Panama. These agreements were supported by most agricultural member organizations. What do you think? Take our poll and feel free to comment. Thank you.

ZimmPoll is sponsored by Rhea+Kaiser, a full-service advertising/public relations agency.