Gary Robertson has joined Ceva Animal Health as Director of the newly formed swine business unit. Robertson joins Ceva with more than 15 years of experience growing swine product portfolios for animal health companies. In his new role, Robertson is charged with building Ceva’s U.S. swine division, which will include product development, sales, marketing and technical services.
“Gary’s passion and understanding of the market, along with his strong relationships in the industry, will help Ceva launch a successful swine business unit,” says Craig Wallace, CEO and North American Zone Director. “Launching a swine division is imperative to achieving our goal of becoming a broad-based animal health company.”
Ceva is an emerging animal health company both on a global and national scale. The company most recently launched its equine division and, with the additional expansion into swine, hopes to continue its strategic growth in the U.S. animal health space. Adding a swine division with Robertson at the helm demonstrates Ceva’s continued investment in the animal health industry.
“Producers and veterinarians don’t currently associate the Ceva brand with swine health,” says Robertson. “We are new to this market and I know it will take time for swine producers and veterinarians to get to know us. But I’m confident the industry will see our dedication to customers and our commitment to providing products and solutions that truly impact not only producers and veterinarians, but the industry as well.”
Robertson will be building the U.S. swine division from the ground up and is excited and ready for the challenge. Robertson has previously worked for Zoetis, Fort Dodge Animal Health and Boehringer Ingelheim Vetmedica, Inc. He earned his Bachelor of Science degree in animal science from Oklahoma State University and is a past recipient of the National Agri-Marketing Association’s Professional Development Award of Excellence.