Paul De Boer has been appointed as the North East regional sales representative for Digi-Star, LLC, a Wisconsin based manufacturer of advanced measuring systems and software used in the precision agriculture sector.

“Paul’s extensive dairy background and TMR Tracker® install experience will be an asset to new and current Digi-Star customers,” says Jack Danner, Digi-Star sales manager. Danner added, “Paul’s passion for increasing milk production through consistent nutrition will be an added value our dairy customers.”

De Boer, previously worked with De Laval Dairy Service and Cargill Inc., in Vermont. While De Boer was with Cargill he was responsible for the installation and education of TMR Tracker® for customers in his territory. De Boer holds a Bachelor of Science in applied economics and management, farm business management and finance from Cornell University.