When you think of a dairy farm you think milk. Or, as in the case of Rocky Mountain Holsteins, you think genomics.
Rod Churchill is the manager for the business, pictured with his wife during a Canadian Farm Writers Federation tour stop near Calgary, Alberta. Ron describes the business as an “elite breeding genetics farm.” They raise very expensive breeding stock near some of the most expensive homes in the country. They have success using social media, like their Facebook page, to market their embryos and semen.
Ron says that he’d like to attend World Dairy Expo this year but with the strength of the dollar it is just too expensive to bring a group and show cattle.
You can listen to Ron’s presentation here or watch it below: Ron Churchill, Rocky Mountain Holsteins
2015 CFWF Annual Conference Photo Album
