More than 30 employees from eight member cooperatives, Select Sires GenerVations and Select Sires Inc., took part in the Select Sires’ employee orientation last month. The orientation was held at the Select Sires headquarters in Plain City, Ohio, where A.I. technicians, sales representatives, Select Mating Service (SMS) genetic consultants, Select Reproductive Solutions (SRS) specialists, communications and marketing staff and interns received superior education to better serve Select Sires’ customers. Following orientation, a majority of the attendees participated in an additional two days of extensive sales training.

“This was another exceptional group and it is evident that our organization is growing by adding professional, knowledgeable and passionate individuals that can provide excellent service,” said Lyle Kruse, vice president of U.S. market development for Select Sires. “Orientation provides the opportunity for these employees to visit our facilities, view our bulls and network with employees from across North America.”

The orientation allowed attendees to learn in-depth information about Select Sires’ programs, and offered instruction on the topics of reproductive solutions, fertility research, beef and dairy sire programs, cattle evaluation, herd management products and Select Sires’ gender SELECTed process. The program also included a detailed tour of the Select Sires headquarter facilities.