Dairy Management Inc. (DMI) recently promoted Barb O’Brien as the organization’s new president. O’Brien will now oversee the strategic planning and operations for DMI.

“Barb has a proven track record in developing strategy and building partnerships with and through the industry to position U.S. dairy farmers and the broader dairy community for success,” DMI CEO Tom Gallagher said. “She has successfully managed virtually every area of DMI at one time or another. But most important, Barb has the respect of the staff, as well as industry and partner leaders.”

O’Brien is a 15-year veteran of DMI, and intends on remaining president of the Innovation Center for U.S. Dairy. Eight years ago, O’Brien helped design and build the Innovation Center, which works to advance collaboration among more than 450 companies and 1,000 farmers and others from across the dairy community to help guide the industry’s future.

Her transition to president will allow Gallagher’s focus to remain on new business-building opportunities that can enhance the checkoff’s long-term vision and strategy.

“As our world and the environment in which we operate moves and changes at an ever-accelerating rate, so must we,” Gallagher said. “It is my mission to make sure we not only keep up, but that we see around corners to anticipate what’s ahead.”