Value added is a term used in a lot of different places but not one you normally hear associated with milk. But that’s changing. There are some new kinds of milk in the dairy case these days. The Dairy Checkoff is working on this area and we’ve got a Brian Baxter report about it.

Coming soon to a grocery store near you: New milk products that are more healthful, more fun to drink and more convenient for today’s consumers. More on this trend, as Brian Baxter reports: [audio:http://zimmcomm.biz/dairy/value-added-milk.mp3]