The Dairy Business Association (DBA) has hired Maria Woldt, a communications consultant with deep roots in agriculture, for the organization’s new Director of Industry Relations. Woldt will oversee initiatives that work to enhance DBA’s engagement with corporate partners, agriculture groups and community organizations. “Collaboration is so important to what we do and what we will need to do going forward … Read More
Several Grocery Prices Down in Marketbasket Survey
According to USDA, Americans spend just under 10 percent of their disposable annual income on food, the lowest average of any country in the world, and the American Farm Bureau Federation’s (AFBF) Spring Picnic Marketbasket Survey highlighted a slight decrease in the current retail prices of several popular foods, including salad, orange juice, shredded cheddar, ground chuck, sirloin tip roast, … Read More
Alliance Summit to Feature Restaurant and Retail Leaders
Attendees at The Animal Agriculture Alliance’s 2016 Stakeholders Summit, held May 5-6, 2016 in Arlington, Va, will receive advice, insights and recommendations from industry leaders during a panel discussion titled “Cultivating Conversations: Approaches to Consumer Engagement.” The panel will focus on different approaches to help connect with consumers and opening a dialog about food and agriculture. Each panelist brings a … Read More
Cargill Antibiotic Use Drops 20 Percent
Cargill is eliminating 20 percent of shared-class antibiotics, which are deemed important for both human and animal health uses, from its four feed yards in Texas, Kansas and Colorado, and from four additional feed yards operated by Friona Industries, a strategic business partner that supplies cattle for the company. The decision follows evaluation of both existing third party research and … Read More
Florida Dairy Farmers Launches New Website
More now than every before, consumers want to know not only where their food comes from, but also the story behind it’s production. The folks at Florida Dairy Farmers understand that and have launched a new website to help connect and familiarize consumers with the state’s dairy industry and farmers. The new floridamilk.com will help tell the stories of Florida’s … Read More
"Meat Matters" Campaign Pushes Back at Activists
The Animal Agriculture Alliance has unveiled a new campaign focused on meat and poultry, and the important role they play in a healthy, balanced diet. The Meat Matters initiative intends to counter the claims made by activist groups about the nutritional value of animal protein, as well as the sustainability of their production. “We’ve heard a lot of concern over … Read More
Wendy’s Keeping Consumers Informed
Wendy’s has set up a giant truck at the 2016 Cattle Industry Convention, and cattlemen and women have been lining up as the fast food chain continues giving away burgers and frosties to attendees. “At the heart of the Wendy’s brand and what has been core to the brand since day one when Dave Thomas started the company in 1969, … Read More
Wienermobile Makes Appearance at IPPE
The Oscar Mayer Wienermobile made a guest appearance at the 2016 International Production and Processing Expo (IPPE), and the 27 foot long hotdog on wheels was a huge hit among attendees. Angela Bumstead, the “Hotdogger” in charge of driving the Wienermobile this year, sat down for an interview at IPPE to talk about the special role the hotdog car plays … Read More
#FoodD Dietician Talks Consumer Disconnect
The 2016 Dairy Strong Conference was able to serve as a host for the United States Farmers and Ranchers Alliance’s (USFRA) latest installment of Food Dialogues, a comprehensive discourse on food production between a panel of food industry experts. This group of panelists was asked to focus discussion around the controversial topic of sustainability. One panelist was Lauren Linsley, RDN, … Read More
John Block Reports on Chipotle
The latest commentary from John Block Reports from Washington, sponsored by John Deere and the National Corn Growers Association, discusses the marketing and advertisement tactics of Chipotle Mexican Grill, the fast food restaurant that has been linked to several outbreaks of e. coli and norovirus nationwide. Chipotle has built its brand by putting down conventional food production methods, marketing the … Read More