The National Dairy Council has just launched a new campaign to educate Americans, especially families, about the importance of bone health. Using the three-a-day slogan, your checkoff dollars will teach families how to easily incorporate dairy products into their daily lives. Three servings of low-fat or fat-free milk, yogurt or reduced-fat cheese each day – is a deliciously easy way … Read More
There are some new members of the National Dairy Promotion and Research Board. Our Secretary of Agriculture, Mike Johanns, made the announcement today.
It’s been several years since McDonald’s introduced single-serve milk jugs in its franchises. The approval of parents and children is obvious from the increased sales: before the plastic milk jugs, McDonald’s sold 625,000 cardboard containers weekly, now the restaurant sells more than 4.25 million jugs a week! There’s a good story about this on MediaPost from Friday.
Dairy producers, through their checkoff investment, are teaming up with SONIC, America’s Drive-In® to introduce new milk offerings at the chain. Starting this month, SONIC is offering low-fat (1 percent) white and chocolate milk in resealable, 8-ounce plastic bottles. According to the Midwest Dairy Association, the bottle label will include the 3-A-Day™ of Dairy logo, which is part of a … Read More
Enenthough I just ate breakfast (I had cheese on my eggs!), this still looks good to me. It looks easy and I’m sure it’s good. We’ll have to give it a try here at home.
A new Princess Kay of the Milky Way was crowned this week. She’s Audrey Mohr, New Ulm, representing Brown County. Mohr will serve as the official goodwill ambassador for Minnesota’s dairy industry representing approximately 5,400 dairy farmers. Mohr is the daughter of Ron and Penny Mohr, and will attend the University of Wisconsin – Eau Claire, majoring in communications and public relations.
3-A-Day of Dairy has made 35 grants to schools to help promote dairy. Here’s a sampling of some of the schools receiving grants and what they plan to do with the money.
The Midwest Dairy Association has been very generous with their latest “3-A-Day/Drive Away Sweepstakes” promotion.