Fuel Up to Play 60 New Initiative

News EditorDairy Checkoff, Industry News

The National Football League (NFL) and National Dairy Council (NDC) have launched a new program called, Fuel Up to Play 60, an initiative aimed at tackling childhood obesity by giving youth a voice in changing the school nutrition and physical activity environment. The program will reach 36 million youth in 60,000 elementary, middle and high schools during the 2009/2010 school … Read More

Dairy Checkoff Helps Industry Grow for the Future

News EditorDairy Checkoff

Through the national checkoff program, dairy producers are helping grow the dairy industry by demonstrating leadership, innovation and results, according to producer leaders who spoke to more than 1,000 dairy producers and other industry representatives at the 2008 National Dairy Promotion and Research Board (NDB)/United Dairy Industry Association (UDIA)/National Milk Producers Federation (NMPF) Joint Annual Meeting in Nashville, Tenn. Collaborating … Read More

Dairy Council Teams Up with NFL

News EditorDairy Checkoff, Health, Industry News

The National Dairy Council and the National Football League (NFL) are teaming up to promote healthy eating and exercise in schools across the country. A huge touchdown for America’s dairy farmers! A marketing pact between the two groups will be announced next week, and its goal will be to tackle childhood obesity by educating kids about exercise and good nutrition. … Read More