The American Feed Industry Association (AFIA) is pleased to announce internal staffing changes. Miranda McDaniel, Paul Keppy and Allison Crompton all received recent promotions. The new roles will allow the three employees to best serve the association’s membership and the media while continuing to focus on AFIA’s mission–legislative and regulatory affairs.
McDaniel has been on staff since August of 2013 as manager of communications, and will now serve as AFIA’s director of communications. She serves as editor of the association’s print publication, “AFIA Journal,” as well as the member e-newsletter and several other member and media communications. She leads AFIA’s media relations, video production and strategic communications efforts, and has directly worked on the redesign of AFIA’s member communications materials.
“During the last three years, Miranda has shown tremendous dedication to communicating AFIA’s mission and ever-changing priority issues. She’s set the groundwork for our social media, introduced new, innovative ways for members to receive industry information and created, then worked to execute, our strategic communications plan with an all hands on deck approach,” said Sarah Novak, AFIA vice president of membership and public relations.
Keppy was promoted from government affairs specialist to manager of government affairs, and has been with AFIA since March of 2013. He has become a familiar face on Capitol Hill, leading AFIA’s annual Board of Directors fly-in, attending legislative and regulatory meetings and hearings, and serving as a liaison for AFIA on numerous coalitions.
“Paul’s passion for the industry and quick-wit has made him an instrumental part of AFIA’s legislative and regulatory team. He has worked creatively to educate our members and those working on Capitol Hill about AFIA’s priorities through the use of infographics, videos and our website’s new advocacy module,” said Leah Wilkinson, AFIA vice president of legislative, regulatory and state affairs.
Crompton joined AFIA in March of 2014 as its graphic design and website specialist, and will now serve as the graphic and web design manager. She works in the design and layout of the organization’s “AFIA Journal,” meeting and event promotional materials, and AFIA’s marketing resources, ensuring brand consistency and maintaining the organization’s three affiliate websites. Crompton leads design efforts for AFIA, and has worked to redesign and launch AFIA’s responsive website, AFIA’s overall brand and “4 promises” to members.
“There could not have been a better find for AFIA’s visual representation in the industry than Allison,” stated Novak. “She has brought vibrancy to our materials through her well-crafted design, resourcefulness and web design execution.”
All three promotions took effect in May.