Texas 4-H Inspires New Flavor

News EditorEducation, Ice Cream

4h4-H is a great organization that gives so many of our young people valuable experiences. Blue Bell Creameries wanted to honor the 100th anniversary of 4-H in Texas in a very special way – with a new ice cream flavor! Called Centennial Cupcake ice cream, a portion of the sales of the treat will be used to promote 4-H educational programs. The Creamery even thought of four-leaf clover sprinkles!

Centennial Cupcake Ice Cream is a delicious cake batter ice cream with pieces of yellow cake, a chocolate icing swirl and four-leaf clover sprinkles. Centennial Cupcake Ice Cream will be sold in Texas and across the company’s 17-state distribution area.

“We just finished celebrating our 100th birthday so we understand just how special this is,” said Paul Kruse, Blue Bell CEO and president. “Centennial Cupcake is the perfect ice cream to help commemorate this momentous occasion. It has all the ingredients for a celebration, cake and ice cream. The four-leaf clover sprinkles give it that special touch.”

4-H is a national organization which prides itself on teaching young people across America leadership, citizenship and life skills. There are more than 7 million members from eight to 18 years of age involved in 4-H.

Blue Bell has also created a unique carton for this new flavor. It features four children in 4-H T-shirts and the organizations widely recognized four-leaf emblem.

“We worked with 4-H to create something that symbolizes what they are all about,” Kruse said. “The organization is for the kids. I think the smiling faces capture the spirit of this organization just perfectly.”