Groskreutz Takes the Reins at Accelerated Genetics

News EditorAccelerated Genetics, Genetics, Industry News

Joel Groskreutz, Reedsburg, Wis. been named the new president and CEO of Accelerated Genetics effective July 15th. Groskreutz will take over for the retiring Roger Ripley, current head of the company.

Groskreutz comes to Accelerated Genetics with a vast amount of experience within the agricultural industry, particularly in sales, marketing, product development, budget administration and personnel management. He will be able to utilize his broad management expertise in his new role where he will provide positive and effective leadership for Accelerated Genetics in the years to come.

Groskreutz is no stranger to Accelerated Genetics. He spent an early portion of his career with the company performing various leadership roles such as Field Representative, District Sales Manager, Regional Sales Manager and finally Domestic Marketing Specialist, where he was in charge of the membership market. Throughout his tenure at Accelerated Genetics, 1987-1994, he was responsible for managing a large number of employees and encouraging their sales efforts. He also coordinated various marketing activities including training schools and was able to take an active role in cooperative member meetings.

For the past 14 years, Groskreutz has been employed at Ecolab, Inc., a well-known Fortune 500 company based in St. Paul, Minnesota. During his tenure there he held various positions: Agri Specialist, District Manager, Vice President of the Eastern U.S. Agri Sales and most recently the Vice President of Midwest and Western U.S. Agri Sales. Through his assorted management roles, he was very successful in growing the company while working closely with Ecolab’s senior management group in determining current and future direction of their business.

Groskreutz’s passion for agriculture began at an early age. He was raised on a 640-acre dairy near Wells, Minnesota where he and his family milked 115 Holsteins. He graduated from University of Minnesota-Waseca with an Associate of Applied Science Degree in Animal Science. After college, Groskreutz returned to the family dairy forming a partnership with his father and brother. Groskreutz and his wife, Brenda, have four daughters, Brooke, Ashley, Brieana, and Amber.

3 Comments on “Groskreutz Takes the Reins at Accelerated Genetics”

  1. Joel, congratulations, Sonia and I hope all is going well. Keep in touch.

    Gene

  2. Joel, congratulations, Sonia and I hope all is going well. Keep in touch.

    Gene

  3. Joel, congratulations, Sonia and I hope all is going well. Keep in touch.

    Gene

Comments are closed.