Organic Dairy Farmers Create Brand: MooMilk

Amanda NolzAgribusiness, Milk

n59995146009_7953 Molly Line at Fox News recently posted a report on a new brand of organic milk called MooMilk. MooMilk will be sold in Maine and New Hampshire to start but, the farmers hope to eventually distribute throughout New England. Check it out!

In the midst of a crisis hitting the nation’s dairy industry a group of organic farmers in Maine, dropped by their big distributor, are joining together to create their own brand and save their family businesses. Mark McKusick, a fourth generation dairy farmer out of Dexter, Maine signed on to the ambitious effort.

“We’re gonna give the consumer, the real organic consumer, the real product. It’s fresh, it’s local and we’re going to strive on quality and taste,” McKusick said. “The best part of this is we’ve got control over our product.”

Dubbed MooMilk- short for Maine’s Own Organic Milk– the new brand will hit store shelves by mid-December. Ten farms have signed on to the start-up operation along with a local processor and a distributor.

Source: MooMilk