The Beef Checkoff announced the launch of a new website, at VealFoodservice.com. The site is a mobile-friendly digital hub for all of the checkoff’s veal-foodservice marketing efforts. Visitors can search recipes by cuisine, cuts and/or menu and discover up-to-date nutrition information, cooking methods, seasonings/companions and featured chefs.

The site currently is hosting the “Win a Free Trip to the Center of Plate Training” Sweepstakes. The winner will receive a three-day trip to the Center of the Plate Training® Conference. The conference will be conducted in College Station, Texas on June 2–4, 2015, and will provide participants with detailed instruction in meat-cut specifications by demonstrating how carcasses are converted to cuts commonly used in retail and foodservice.