Following the launch of the eighth annual edition of the College Aggies Online (CAO) scholarship program, the Animal Agriculture Alliance has announced a platinum sponsorship from Dairy Management Inc. (DMI). “The animal agriculture industry needs strong social media users to communicate information about agriculture to consumers,” said Don Schindler, senior vice president of digital initiatives for DMI, which manages the … Read More
Pork Checkoff Promotes Antibiotic Stewardship
The National Pork Board has recently developed and released several campaigns to promote antibiotic stewardship in pork production. The Pork Checkoff recently defined its three-point antibiotic stewardship plan and has delivered on its pledge of promoting research, pig farmer education and consumer and influencer outreach throughout 2016. “Real, substantive change is underway on pig farms across America with the farmers … Read More
Cargill, Heifer International Develop Project in China
Cargill Animal Nutrition is partnering with Heifer International to enable the expansion of 450 women-led, family-owned poultry farms in Qingshen, China. The farms will receive chicks and business training along with access to nutrition expertise and veterinary support. The Qingshen Sustainable Livelihood and Community Holistic Development Project plans to initially provide 150 small-scale farms with 100 baby chicks each along … Read More
Fairlife and The Onion Develop Media Campaign
The dairy brand fairlife, LLC is partnering with Onion Labs, the creative services division of The Onion, on a new digital media campaign this football season starring coaching legend Jim Harbaugh. The 6-part video campaign, “Harbaugh Highlights,” will feature a series of digital videos that highlight Harbaugh’s sense of humor and his undying enthusiasm for milk. “Since I was in … Read More
Senate Highlights EPA Enforcement of WOTUS
The Senate Environment and Public Works Committee has released a report highlighting examples of the U.S. Environmental Protection Agency (EPA) illegally asserting jurisdiction over features that are traditionally exempt from the Clean Water Act. The Sixth Circuit Court of Appeals is continuing their nationwide stay on enforcement of EPA’s “waters of the United States” final rule, but according to this … Read More
New Website Highlights Changing Antibiotic Policies
A new educational website has been launched by several animal agriculture groups that highlights the ways that U.S. Food and Drug Administration’s (FDA) Guidance for Industry #213 will change the way livestock producers may use antibiotics to treat their animals and discusses the practices used by livestock producers and animal health professionals to ensure that antibiotics are being used judiciously … Read More
IPPE Continues “30 under 30” Program
The International Production & Processing Expo (IPPE) is currently seeking applicants for the fifth annual Young Leaders “30 Under 30” Young Professionals Program, which targets young professionals who normally would not have the financial resources or opportunity to attend IPPE. Selected participants will receive complimentary registration to attend the 2017 IPPE, held in Atlanta, Georgia, from Jan. 31 – Feb. … Read More
NCBA Takes Stand Against HSUS
The National Cattlemen’s Beef Association (NCBA) was recently notified that Humane Society of the United States (HSUS) attorneys have filed a lawsuit against USDA’s Office of Inspector General (OIG) on behalf of the Organization for Competitive Markets (OCM). This lawsuit seeks to divide the beef industry against itself by opening old wounds and weakening the beef checkoff as HSUS drives … Read More
U.S. Para-Dressage Team Successful in Rio
Following five days of dressage testing at the 2016 Paralympic Games in Rio De Janeiro, the U.S. Para-Equestrian Team finished 12th in Team standings. Great Britain continued their streak of winning the team gold, having won the title in every games since para-dressage’s inception at the 1996 Paralympic Games. Silver went to Germany, and the Netherlands took the Bronze. The … Read More
Fighting Antibiotic-Resistance with Genomics
The Centers for Disease Control and Prevention (CDC) has reported that at least 2 million illnesses and 23,000 deaths are caused each year in the United States by antibiotic-resistant bacteria, and scientists at the U.S. Food and Drug Administration (FDA) are using cutting-edge technology called whole genome sequencing (WGS) to help identify the presence of antibiotic-resistant bacteria as early as … Read More