Dairy UK, an organization that has brought together dairy processors, farming representatives, co-ops and bottle milk buyers in the UK, has launched ‘Proud of Dairy.’ The campaign’s goals include making the government, media and the public proud of the British dairy sector. Over 75,000 people work in the dairy industry, including farmers, milk processors, milkmen and retailers and they contribute … Read More
That's One Big Cheese!
The sights in Times Square in New York City can be unique, unusual or interesting. This Fourth of July weekend one sight was all three – a one ton block of cheddar cheese sculpted into a depiction of the Declaration of Independence. The sculpture was sponsored by Cheez-It as a way to celebrate the Fourth. “It’s very patriotic, using the … Read More
Batter is the Rage
These days, when you ask someone what their favorite ice cream flavor is, they might get a dreamy, far-off look in their eyes and say, “Cake Batter” with longing. Haven’t tried it yet? Imagine licking the spoon after mixing the batter for a cake, and you’ll have a pretty good idea of its delicious-ness. Now Cold Stone Creamery is expanding … Read More
Turkey Hill Celebrates National Ice Cream Month
The folks over at Turkey Hill are “giddy with anticipation” for National Ice Cream Month. Well, the wait is over, America’s favorite month started today, along with a chance to win a year’s supply of Turkey Hill ice cream. To enter, visit the company’s blog, the Ice Cream Journal, and leave a comment on one of their July posts. Good … Read More
Dippin' Dots Could be Your Journey Ticket
Dippin’ Dots is offering fans the chance to win a trip to Iceland to help promote the new film, Journey to the Center of the Earth, an action packed adventure film. Opening July 11th, the film takes the audience from an Iceland excursion into a breathtaking and surreal world. “Fans know Dippin’ Dots as the coldest, most exciting ice cream … Read More
M&M Ice Cream Treat
We all know and love ice cream, but now there is an even better treat – ice cream covered in M&Ms! M&M’s Ice Cream Treats are available nation-wide at grocery stores. Available as an ice cream bar on a stick, each bar contains vanilla ice cream covered in a chocolaty coating then dipped in a chocolaty red, green or blue … Read More
What Would You Do?
It’s a question we have all thought about, “What would you do for a Klondike Bar?” Now you can tell everyone, with a new contest. Break out your video camera and tell your story before the July 31st deadline! Visitors can submit videos ranging from 15 seconds to 90 seconds of the outrageous stunts and antics they’d perform for the … Read More
Famous Mustache Uses Online Presence
The National Fluid Milk Processor Promotion Board is effectively using the internet to target one of its most important groups, teenagers, and extend the life of its “Milk mustache” campaign. “This past year is the first time we’ve significantly used online as an advertising vehicle,” says Sal Taibi, president of Lowe Worldwide, which inherited the campaign from Bozell when it … Read More
Ice Cream to Try for Peace
Ben & Jerry’s has announced a new flavor that it hopes will spread the message of peace. “Imagine Whirled Peace” is a caramel and sweet cream whirl of chocolate-covered peace signs and toffee pieces. According to Ben & Jerry’s website: When Ben & Jerry’s wanted to talk about peace, we couldn’t think of a better person to exemplify the message … Read More
Free Ice Cream for All
Free ice cream! Free ice cream! Dippin’ Dots will celebrate its 20th birthday by giving away free cups of their famous ice cream beads on May 20th. “We want to thank our customers for their continued support of Dippin’ Dots by offering them a free cup of their favorite flavor,” said Dippin’ Dots inventor Curt Jones. Wal-Mart Supercenters will kick-off … Read More