Here’s a new MilkPep “Got Milk” campaign poster with Freddy Adu, soccer star.
Production Continues to Expand
Milk production totals continue to climb as they have each month this year. USDA reports that for the 23 major dairy states, total output is up 2.8% for the month of May over the same month in 2005. Production of 14.7 billion pounds is also 3.5% above the April 2006 figure.
Cows For Silk
From the makers of Silk Soy Milk comes an advertising campaign with cows urging the consumption of soy. It’s easy to find at www.cowsforsilk.com.
Wendy's Promoting Additional Dairy Items for Kids
Wendy’s, the nation’s third-largest quick-serve restaurant chain, has recently begun to promote three new dairy-friendly items on its popular Kids’ Meal menu at nearly 6,000 stores across the country.
FDA Thinks Restaurants Should Sell More Milk
Sounds like a fine idea to me. I sat at an Ohio State Ag Alumni awards banquet last year with an alum from the dairy biz. I was thrilled, being a multi-gallon per week milk drinker, when he ordered a pitcher of the milk for the whole table. His comment was that he was always amazed when he took his dairy clients to dinner that they rarely ordered milk, so he ordered it for them. Sounds like a good policy to me, like fueling your farm equipment with soy biodiesel or driving a flex-fuel car.
Dairy Processing Instruments On Dispaly
If you think processing dairy products is as simple as pumping milk into a container then think again. Today’s processing facilities are miracles of technology. One of the companies that’s supplying their need is Advanced Instruments. They make things like this cryoscope. In case you don’t know what it does:
Quarterly Import Watch Report Out
Just in case you didn’t know this, the National Milk Producers Federation has a website with quarterly reports (Import Watch) that accomplish the following:
Mischa's Got Milk
The latest addition to the MilkPep “Got Milk” campaign is actress Mischa Barton. She credits the nutrients in milk for helping keep her healthy and strong during the hectic pace of filming. The ad copy reads: “Take 9. On the set they are screaming ‘action’ all day. And thanks to the 9 essential nutrients in milk, I’ve always got what it takes to nail it.” The ad debuts in Teen People.
Value of Dairy Products Boosts New Zealand Export Business
Milk powder, butter, and cheese are hot commodities for the kiwi exporter. The latest report from Statistics New Zealand indicates that the export value of these products was up $209 for the month of April, a 54.5 percent jump over 2005. In total, these three products make up $592 million exported, or 19.6% of total exports for the island nation.
The Raw Milk Debate Continues
Ohio has become Ground Zero for the Raw Milk debate. It is, to put it mildly, a passionate debate, with folks on either side clinging valiantly to their beliefs. We’ve been tracking a bill in the Ohio legislature that would change our state’s position on Raw Milk from one of prohibiting sales of Raw Milk to one where the trade of Raw Milk is perfectly legal in a given set of regulatory circumstances.