One school district in Florida is experiencing what many districts across the nation are – an increase in school milk sales when that milk is packaged in plastic containers. Milk, the lunchtime staple long sold in cardboard cartons, is getting an upgrade in Martin county schools, where students this year can buy pint-sized plastic bottles and 8-ounce bottles known as … Read More
Hayden Stars in Ad
The latest “got milk?” ad will debut on September 10th and features Hayden Panettiere. Who knew? One of Heroes star Hayden Panettiere’s superpowers: lactose tolerant. The actress, who celebrated her 18th birthday on Tuesday with a party on the beach, is the latest mustachioed face of those “Got Milk?” ads. “You don’t have to be a hero to feel invincible. … Read More
Bring Milk Back to the Dinner Table
MilkPEP, funded by the nation’s milk processors, is challenging American families to make milk their beverage of choice – and awarding 25 of those families with great prizes! Families can enter by taking a photo of their family choosing milk or donning the famous Milk Mustache and upload it to the website before August 31, 2007. As families gather back … Read More
N.Y. Milk Hauling Study
A New York Assemblyman, Darrel Aubertine has introduced legislation to study the impact of milk hauling costs on dairy farmers. At question is ownership – once the milk leaves the farm, who owns it, and therefore who should pay the hauling cost? “Ultimately it’s going to boil down to where does ownership begin and end. Today there is no clear … Read More
Washington Huskies Got Chocolate Milk
The Washington Huskies, the University of Washington’s football team, have incorporated chocolate milk into their daily practices. The team’s staff is requiring Huskie players to drink a carton of fat-free chocolate milk to replish the nutritients in their bodies after the grueling practices. Here’s hoping they have a winning season – thanks to chocolate milk! The Huskies are experimenting with … Read More
New Jersey Milk Goes Local
Tomorrow consumers in New Jersey will be able to purchase their milk from cows that reside in their state – distributor Consolidated Dairies is launching a local milk called Jersey Fresh Skim Free. Banking on a movement to promote eating locally grown foods, the state’s agriculture department is promising that 100 percent of Jersey Fresh Skim Free comes entirely from … Read More
Kroger to Complete rbST Transition
The Kroger Co., headquartered in Cincinnati, Ohio, announced that it will complete the transition of milk it processes and sells in its stores to a certified rBST-free supply by February 2008. Kroger is one of the nation’s largest retail grocery chains. The company said its decision was based on customer feedback in the markets it serves. Earlier this year, Kroger … Read More
Wisconsin Counties Mentor Young Dairy Producers
Two counties in Wisconsin have recognized the importance of young people in the dairy industry and have taken steps to ensure they have a successful start. The Marathon and Lincoln County Agribusiness Incubator Project last month hatched its first successful transition farm, and already the project is becoming a model for other counties. Understanding the importance of agriculture to north … Read More
UK McDonald's Switches to Organic Milk
McDonald’s restaurants in the UK have announced a switch to organic milk for its coffee and hot chocolate drinks. The move could account for 5% of the UK’s organic milk supplies. In a bid to tap into growing consumer interest in the provenance of food, the fast-food chain recently switched its supply of coffee beans to stocks certified by conservation … Read More
Milk Still the Best Value
Pennsylvania Secretary of Agriculture, Dennis Wolff, reminds us of the real value of milk, despite the media’s attempts to “cash in” on the cost of milk in the grocery store. Quart for quart milk is still the best value for your money. Consumers are concerned because the price of milk in retail stores has increased, in some cases nearly $.40 … Read More