With the NAMA (National Agri-Marketing Association) Foundation serving 33 student chapters, your support has never been more important. Here is a new way to donate. Please text “NAMA” to 24365 to donate to the foundation and support Student NAMA! That will text you back a link to click on and donate via Paypal. Simple. Quick. Try it now.
Incredibles 2 Makes Super Hero Eggs
The American Egg Board (AEB) cooked up an eggciting promotional sponsorship of Disney-Pixar’s “Incredibles 2” that has audiences scrambling for new “How Do You Like Your Eggs?” recipes reflecting each of the film’s character’s unique personality or super power. The film has made the Incredible Egg into a nutrition super hero! “We are excited for The Incredible Egg to have … Read More
Understanding the Farmers of Tomorrow
OsbornBarr has rounded up ag thought-leaders from across the country to discuss and tackle issues impacting the agricultural community. The first challenge they collectively believe is imperative is understanding farmers of tomorrow. Chairman of the newly formed O+B Agricultural Advisory Council, Richard Fordyce, former Missouri Director of Agriculture, attended the 2017 National Association of Farm Broadcasting’s Trade Talk to talk … Read More
Pork Reaches a Changing Audience
The consumer market is changing quickly, something the Pork Checkoff understands well. President Terry O’Neel announced at the World Pork Expo that the organization is putting the polish on a plan to reposition pork marketing towards the “three M’s”: Millennials, Mobile, and Multicultural audiences. “The Pork Checkoff has embarked on a journey to determine how best to market pork today,” … Read More
Hoard’s Dairyman Helps #NAMA17 Celebrate 60
The National Agri-Marketing Association (NAMA) is celebrating 60 years as the nation’s largest professional association for professionals in marketing and agribusiness so Cindy decided to check in with a couple of the more “seasoned” professionals at the annual conference on how the organization has grown over the years. The first person we talked to was Gary Vorpahl with Hoard’s Dairyman, … Read More
Alltech & O+B Team Up for ONE
Alltech is teaming up with Osborn Barr (O+B) to make ONE: The Alltech Ideas Conference even bigger. O+B will be working with Alltech to increase participation by U.S. livestock producers and farmers in the conference which invites agriculture professionals from across the globe to discuss new ways to make a long-term positive impact on the food production industry. “We are … Read More
Alltech to Host Ag Relations Council Internship
The Agricultural Relations Council (ARC) has announced Alltech will host the ARC intern in the spring and summer of this new year. ARC member Susanna Elliott of Alltech plans, among other traditional duties, to utilize the intern to assist with communications efforts surrounding its ONE: Alltech Ideas Conference, an event that attracts more than 3,000 leaders in agriculture from nearly … Read More
Referendum to Reinstate Iowa Beef Checkoff Held Nov. 30
The Iowa Department of Agriculture and Land Stewardship and the Iowa Cattlemen’s Association remind eligible beef producers of the November 30th referendum on whether the refundable $.50 per head Iowa beef checkoff should be reinstated. Any individual, firm, corporation, partnership or association that has owned or acquired cattle during year prior to the referendum (December 1, 2015 – November 30, … Read More
People Behind Dairy Products
The Midwest Dairy Association recently named a new CEO for the first time in 35 years. Lucas Lentsch, with his long-standing, diverse experience in agriculture, took the helm with ease. Jamie Johansen spoke with him during NAFB’s Trade Talk to discuss some of the organization’s latest campaigns and new partnerships. Midwest Dairy Association has partnered with YUM! Brands, which includes … Read More
USDA Hosting LMR Stakeholder Meetings
In an effort to receive feedback regarding current livestock and meat marketing methods and the Livestock Mandatory Reporting (LMR) program, the U.S. Department of Agriculture’s Agricultural Marketing Service (AMS) will host a series of stakeholder meetings that begin next week. The meetings will serve as part of a Congress-assigned study regarding the marketing of livestock and meat products covered by … Read More